Driving Growth & Innovation in Product
Blending user research, data-driven insights, and strategic execution, I’m driving product growth across SaaS, marketplaces, and career development platforms.
Current Focus
Proverse: AI-Powered Career Guidance
CEO & Founder
Roadmapping & Prioritization
🔹 Outcome: Secured a beta waitlist with 90% engagement rate, defining MVP and key pain points.
🔹 What it is: Self-founded, AI-powered career app aligning skills, passions, and career paths.
🔹 What I’m doing: Leading vision, strategy, user research, and product development.
AutoNation: Mobile Car Repair Platform
Product Manager
Delivery & Analytics
🔹 Outcome: Increased conversion rates for $10M vertical with A/B testing and feature iterations.
🔹 What it is: A leading mobile car repair platform.
🔹 What I’m doing: Driving product strategy, user research, and feature development across B2C & partnership.
Wevise: Scaling Mentorship with SaaS
Product Manager (Volunteer)
Idea Management
🔹 Outcome: Defining product vision, GTM strategy, and roadmap for introducing a SaaS offering.
🔹 What it is: A non-profit mentorship platform, scaling expert guidance.
🔹 What I’m doing: Advising on product strategy, UX, and growth.
Airbnb & Sniffspot: Unique Experiences
Host & Owner
Feedback & Growth
🔹 Outcome: Generated $100k in revenue, while achieving Super Host status and producing an average 4.9 star rating.
🔹 What it is: Hosting experiences on Airbnb & Sniffspot, applying PM methodologies to improve platform usability.
🔹 What I’m doing: Conducting UX research, optimizing listing strategies, and testing platform features to improve conversion.
Featured Work
Athlete Insights: AI-Powered Solutions
PRODUCT DISCOVERY CASE STUDY
🔹 What it is: A conceptual AI-powered sports analytics platform using machine learning & computer vision.
🔹 What I did: Led product discovery using market research, competitive analysis, and feasibility studies.
🔹 Outcome: Identified a key market gap for automated performance insights and outlined a validated business case.
SwiftEye Medical: AI COVID-19 Detection
PROTOTYPING & DESIGN CASE STUDY
🔹 What it is: A machine learning-based diagnostic tool for identifying COVID-19 and pneumonia using chest X-rays.
🔹 What I did: ML Model development, data analysis, and prototype design for web & mobile applications.
🔹 Outcome: Built a functional machine learning model with YOLOv5 achieving the best classification accuracy, supporting early diagnosis. Designed conceptual analytics dashboard and mobile app.
Airbnb: Maximizing Revenue & Guest Experience
PRODUCT GROWTH & EXPERIMENTATION CASE STUDY
🔹 What it is:
A modern-boho Airbnb rental in Phoenix, AZ designed for families, couples, and remote workers.
🔹 What I did:
Launched and optimized an Airbnb listing through pricing experimentation, branding, guest experience improvements, and operational automation.
🔹 Outcome:
Improved occupancy rate from 47.7% to 55.6%, while increasing the average length of stay from 4.1 to 7.1 days and maintaining a 4.9-star rating.
Sniffspot: Enhancing User Experience & Growth
PRODUCT ITERATION & OPTIMIZATION CASE STUDY
🔹 What it is: A peer-to-peer marketplace for renting private land for off-leash dog parks.
🔹 What I did: Identified pain points as both a guest and host, proposed feature enhancements, and prioritized solutions based on impact and feasibility.
🔹 Outcome: Developed a data-driven optimization strategy to improve usability, engagement, and revenue for both guests and hosts.